Advertising Management (Record no. 2620)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00342nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789327223521 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.0001 SAH |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Sahni N K |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Meenu Gupta |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | BBA Third Sem |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Name of publisher | Kalyani |
| Year of publication | 2012 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Advertising & public relations |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | CHRIST COLLEGE LIBRARY FOR GRADUATES | CHRIST COLLEGE LIBRARY FOR GRADUATES | 04/04/2020 | 160.00 | 659.1 SAH | 1874 | 04/04/2020 | Books |